Data-Driven Market Analysis
Refer
Refer to the part 3-month, 6-month, 9-month, 12-month sales data to analyze market trend in the neighbourhood
Evaluate
Evaluate the most comparable 3-5 recently sold and active properties to determine the preliminary price range for the target property
Utilize
Utilize Howell’s algorithm to calculate the target price by factoring in various criteria, such as year of build, home maintenance status, and renovation.
Target Market Analysis
Analyze
Analyze demographic data and past transaction data to determine the target customer cluster
Create
Create a potential customer persona
Value Optimization Analysis
Collaborate
Collaborate with experienced inspectors to conduct a comprehensive home inspection
Assess
Assess the property to find potential improvements that could add value for a better selling price
Print and Digital Marketing
Enhance
Enhance the marketing approach with innovative technology such as Matterport 3D scanning, professional video shooting, professional photograph, drone video shooting and so much more
Promote
Promote both print (posters, newspaper, etc) and digital (Social Media, Google, Email) marketing for extensive and comprehensive exposure to the target market